Police have revealed that more than 3,800 motorists have been detected drink-driving so far in 2008, as they launch their annual crackdown.
The Association of Chief Police Officers (ACPO) will also coordinate a nationwide police operation to tackle the problem of drink and drug driving over the festive period. Police are due to increase the number of roadside breath tests this year as well as increase awareness of the risks of driving while under the influence of alcohol.
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Advertising campaigns will be launched on the internet, radio and TV to help police get the message across.
Deputy Chief Constable Adam Briggs, of the Association of Chief Police Officers (Acpo), said: "This year will see more roadside stop and check operations than ever before, at all times of day and night and on all types of road."
More than half a million drivers are stopped and breathalised each year in the UK, with December being the busiest month for police.
The government is also due to introduce new laws to curb binge drinking, including a ban on 'irresponsible' price promotions to deter motorists from drinking and driving.